Numbers are based on Live+Same Day ratings

Ratings for the week July 5-9, 2010

(Compared to Last Week/Compared to Last Year)

Total Viewers
1. Y&R 5,082,000 (-7,000/+166,000)
2. B&B 3,147,000 (+76,000/-35,000)
3. DAYS 2,604,000 (+44,000/-79,000)
4. GH 2,596,000 (+214,000/+271,000)
5. OLTL 2,463,000 (+276,000/+13,000)
6. AMC 2,448,000 (-34,000/+78,000)
7. ATWT 2,320,000 (-38,000/+2,000)


HH
1. Y&R 3.5/11 (same/same)
2. B&B 2.2/7 (same/-.2)
3. GH 1.9/5 (+.1/+.2)
4. AMC 1.8/6 (same/+.1)
4. OLTL 1.8/6 (+.2/same)
4. DAYS 1.8/5 (-.1/-.1) <- ties low rating (Last time: May 24-28, 2010)
7. ATWT 1.7/5 (same/same)


Women 18-49 Viewers
1. Y&R 1,079,000 (-10,000/-47,000)
2. GH 852,000 (+108,000/+87,000)
3. OLTL 719,000 (+97,000/-19,000)
4. DAYS 664,000 (same/-149,000)
5. B&B 659,000 (+24,000/-70,000)
6. AMC 624,000 (+48,000/-44,000)
7. ATWT 491,000 (-12,000/-94,000)


Women 18-49 Rating
1. Y&R 1.6/11 (same/-.1)
2. GH 1.3/8 (+.2/+.1)
3. OLTL 1.1/7 (+.2/same)
4. B&B 1.0/6 (same/-.1)
4. DAYS 1.0/6 (same/-.2)
6. AMC 0.9/6 (same/-.1)
7. ATWT 0.7/5 (-.1/-.2) <- ties low rating (Last time: June 14-18, 2010)


Girls 12-17 Viewers
1. Y&R 60,000 (-13,000/+16,000)
2. OLTL 55,000 (+28,000/+8,000)
3. DAYS 42,000 (-6,000/-16,000)
4. B&B 37,000 (-14,000/+14,000)
5. GH 36,000 (+4,000/-10,000)
6. ATWT 27,000 (-7,000/-7,000)
7. AMC 22,000 (-10,000/-3,000)


Women 18-34 Rating
1. Y&R 1.1/7 (+.2/same)
2. GH 0.9/6 (same/same)
3. DAYS 0.8/5 (-.1/-.2)
4. OLTL 0.7/5 (same/-.2)
4. B&B 0.7/4 (+.2/+.1)
6. AMC 0.6/4 (same/-.2)
7. ATWT 0.4/3 (+.1/-.1)


Men 18+ Viewers
1. Y&R 1,103,000 (-51,000/-23,000)
2. B&B 630,000 (-26,000/-22,000)
3. DAYS 477,000 (-12,000/-11,000)
4. AMC 439,000 (same/-18,000)
5. GH 420,000 (-4,000/+47,000)
6. ATWT 392,000 (-34,000/-27,000)
7. OLTL 380,000 (+13,000/-10,000)

-------------------------------------

Day-To-Day Ratings - HH/Total Viewers

AMC
Monday: 1.3/1,848,000 (repeat - did not count)
Tuesday: 1.9/2,622,000
Wednesday: 1.9/2,482,000
Thursday: 1.9/2,493,000
Friday: 1.7/2,197,000

ATWT
Monday: 1.9/2,842,000 (did not count)
Tuesday: 1.5/2,076,000
Wednesday: 1.7/2,552,000
Thursday: 1.5/2,143,000
Friday: 1.8/2,510,000

B&B
Monday: 2.4/3,466,000 (did not count)
Tuesday: 2.1/2,867,000
Wednesday: 2.3/3,309,000
Thursday: 2.2/3,166,000
Friday: 2.3/3,246,000

DAYS
Monday: 1.8/2,696,000
Tuesday: 1.8/2,608,000
Wednesday: 1.9/2,677,000
Thursday: 1.8/2,578,000
Friday: 1.8/2,463,000

GH
Monday: 1.1/1,583,000 (repeat - did not count)
Tuesday: 1.9/2,608,000
Wednesday: 1.8/2,466,000
Thursday: 2.0/2,874,000
Friday: 1.8/2,437,000

OLTL
Monday: 1.0/1,485,000 (repeat - did not count)
Tuesday: 1.8/2,569,000
Wednesday: 1.8/2,487,000
Thursday: 1.8/2,432,000
Friday: 1.7/2,364,000

Y&R
Monday: 3.8/5,572,000 (did not count)
Tuesday: 3.3/4,697,000
Wednesday: 3.5/5,242,000
Thursday: 3.5/5,244,000
Friday: 3.6/5,146,000

----------------------

For the SEASON September 21, 2009 through July 11, 2010

HH
1. Y&R 3.8
2. B&B 2.4
3. DAYS 2.2
4. GH 2.1
5. AMC 2.0
6. OLTL 1.9
7. ATWT 1.8

Women 18-49 Rating
1. Y&R 1.9
2. GH 1.5
3. DAYS 1.4
4. AMC 1.1
4. B&B 1.1
4. OLTL 1.1
7. ATWT 0.9

Thanks for posting. Good to see OLTL up in numbers a bit. I know with StarrJam, TnT and the Ford boys, I was watching more OLTL than I have for awhile.

Well, I refuse to post in that cesspool SOC so I'm glad to see a ratings post here as it's one my pet little projects ;-)
What a difference a WEEK makes! OLTL posted its largest one week viewership gains in all of 2010 and soared last week to its highest viewership since April 5-9. Those gains moved them up and past AMC in viewers. Also very good news on demo front as OLTL moved back again into 3rd place in demos. The 18-49 719,000 demo was highest since May sweeps!

It's only one week so we'll have to see if OLTL can hold onto these gains but it disproves that claims some like to make when TnT are promoted and heavily featured they sink ratings!

I believe this was the FIRST TnT promo (they shared it with James/Starr/Cole) since March when Dani got into trouble at school.

Trends noted so far this year:
5 straight weeks of losses (Feb 15-March 19th)
3 straight weeks of gains (March 22-April 9)
4 straight weeks of gains (April 19-May 14 = best streak YTD)
5 straight weeks of losses (June 1-July 2)

2009 Monthly averages:
Jan 2009 2,453,947 808,600
Feb 2009 2,513,750 769,500
Mar 2009 2,691,950 820,000
Apr 2009 2,446,917 748,600
May 2009 2,353,900 780,600Jun 2009 2,531,864 766,500
Jul 2009 2,515,571 745,800
Aug 2009 2,365,400 745,800
Sep 2009 2,477,000 740,400
Oct 2009 2,430,400 741,800
Nov 2009 2,532,750 736,500
Dec 2009 2,430,400 648,400

2010 Monthly averages:
Jan 2010 2,489,000 708,000
Feb 2010 2,599,750 772,000
Mar 2010 2,395,266 716,400
Apr 2010 2,326,818 662,800
May 2010 2,375,000 725,250
Jun 2010 2,300,467 665,600
Jul 2010 2,383,500 686,667

Hopefully they'll keep on holding steady after ATWT ends.