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CC33 :: DISCUSSION :: The Alcove: General Discussion
 

 Will social media kill the value of Superbowl advertising?

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RedBedroom
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PostSubject: Will social media kill the value of Superbowl advertising?   Will social media kill the value of Superbowl advertising? EmptySun May 20, 2012 2:03 am
I am the odd man out, but I feel like social media and the innovative ways companies use it for marketing purposes will eventually lead to the beloved ad slots on Superbowl Sunday costing and meaning less.

Agree or disagree?

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Alan Smithee
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PostSubject: Re: Will social media kill the value of Superbowl advertising?   Will social media kill the value of Superbowl advertising? EmptySun May 20, 2012 7:16 am
I'm not exactly sure what you mean by that Red but I think I have to disagree. All TV advertising is to generate revenue. How is Facebook going to make any money for the network that airs the Superbowl? Without those beloved ad slots, the Super Bowl (or whatever) isn't on TV. And if it isn't on TV it isn't going to happen in the first place.
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zthatzmanz28
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PostSubject: Re: Will social media kill the value of Superbowl advertising?   Will social media kill the value of Superbowl advertising? EmptySun May 20, 2012 9:51 am
We can always hope.
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Nystyle709
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PostSubject: Re: Will social media kill the value of Superbowl advertising?   Will social media kill the value of Superbowl advertising? EmptySun May 20, 2012 1:04 pm
No. Superbowl is still the most watched event of the year. TV is not going away, therefore, advertising won't go away.
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Bluesmama
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PostSubject: Re: Will social media kill the value of Superbowl advertising?   Will social media kill the value of Superbowl advertising? EmptySun May 20, 2012 1:38 pm
Nystyle709 wrote:
No. Superbowl is still the most watched event of the year. TV is not going away, therefore, advertising won't go away.
co-signs

Besides, people want their big screen TVs to watch the commercials.
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PostSubject: Re: Will social media kill the value of Superbowl advertising?   Will social media kill the value of Superbowl advertising? Empty
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